The Sr. Manager, Brand Design will drive and oversee the development and execution of Underdog Brand Design design efforts across various marketing channels. You have the experience, impeccable craft, and confidence to set a bold direction. You will work closely with cross-functional teams including marketing, product, content, and external agency partners to ensure our look & feel is distinct, consistent and persuasive.
A conceptual creative leader who can lead the design and execution of impactful, brand-building and demand-generating campaigns. This role will work with a cross-functional team of designers, copywriters, brand managers, internal partners, and external agencies to establish strategic and creative approaches to integrated campaigns that are comprised of digital display, social, activations, video and more! A creative leader who can dream up and implement innovative ways for us to tell the story of our brand, platform and solutions – in ways that surprise and delight our audiences across a variety of channels.
Shape creative excellence across branding, landing pages, ads, social, print, and presentations. You’ll guide a global team of top-tier creatives, combining strategic leadership with hands-on craft to deliver human-centered, high-impact work for leading brands worldwide. This role sits at the intersection of creativity and innovation, elevating creative quality while helping evolve our capabilities through the thoughtful use of AI tools.
As Associate Creative Director, Copy, you'll lead messaging strategy aligned with brand values. This means leaning into bold themes, challenging pet industry conventions, and sparking culture-disrupting conversations. Responsibilities include developing brand voice, leading creative concepting, defining copy development, and managing copywriters.